TweetAdvances in behavioral psychology have enabled small business owners to gain insights into providing great service and boost sales. Businesses that focus on merely providing speedy service are missing out on a great opportunity. Address customers’ concerns When people shop online, they are extremely anxious about things such as how soon you’ll deliver, whether you [...]
TweetAll kinds of theories and their versions are currently prevailing on the web regarding the future of ecommerce. Ecommerce is no longer the classic, staid concept we were used to. It is evolving fast and in myriad ways. There’s technological as well as qualitative change coming its way. Indeed, 2012 promises to deliver a whole [...]
TweetAn mcommerce site is predisposed to display specifically engineered content within the limited canvas. If any of the businesses with an mcommerce website should aim to achieve 10% of sales from their mcommerce site, they should be looking at the following suggestions: Content meant for the mobile device needs to be engineered specifically for the [...]
TweetShopping cart abandonment is the bane of ecommerce business owners. The conventional view is that an abandoned shopping cart implies some sort of a rejection of the product/s in question. However, research on the subject has thrown up some interesting, even surprising, insights. For one, shopping cart abandonment turns out to be more of a [...]
TweetShopping engine management and data feed optimization can help online businesses increase sales quickly, and affordably as well. That is because comparison shopping sites and engines allow a customer to compare the products’ prices, features, models, and so on before making an informed decision to buy. Reportedly, over 80% of online shoppers opt for such [...]
